EXPERIENCE
Work Experience:
Saks Global, New York, NY
Communications Coordinator, June 2023 – Present
o Support external and internal communications initiatives surrounding the acquisition of the Neiman Marcus Group and the establishment of Saks Global
o Manage corporate and key c-level executive LinkedIn presence across all Saks Global businesses including Saks Fifth Avenue, Neiman Marcus and Bergdorf Goodman
o Establish and manage the Saks pressroom; developed branded content series
o Assist in the development of key press releases and securing media coverage
o Drive external visibility initiatives for key executives; develop prep materials for media interviews and high-profile industry conferences
Saks Fifth Avenue (Saks.com), New York, NY
Digital Styling Intern (Growth Marketing & Business Development), June – August 2022
o Created concentrated data base of over 500 clothing brands on the website with detailed description of brand origin, aesthetic, and fit; worked cross functionally with item lifecycle team to ensure digital stylists have access to the most up-to-date, accurate information to promote efficiency in response time to client inquiry
o Managed digital stylist inbox and communicated with clients as well as the brick and mortars’ concierge services to ensure all customer inquiries were responded to by a subject matter expert
Steve Madden LLC. New York, NY
Executive Assistant, June – August 2021
Assistant to the President of Steve Madden
o Organized and edited styles into line-sheets for buyers; worked with designers to create new styles; communicated and maintained relationships with factories to confirm styles and samples
o Set up showrooms and managed buyers during shoe week; pitched samples and secured the sale of major styles to clients
Zoa Rose, New York, NY
Social Media Manager, October – December 2021
Manage all aspects of social media
Responsibilities include:
o Establishing core consumer base
o Curating original content on a daily basis
o Growing consumer engagement and follower base
o Forming relationships for content collaboration
Decode Momentum, New York, NY
Social Media & Marketing Intern, May 2021 – November 2021
o Curated original content on a daily basis across all major social media channels including Instagram, LinkedIn, and Twitter
o Established digital brand identity through creating original content; analytics revealed increased content interactions by 50%
Michigan Fashion Media Summit, Ann Arbor, MI
VP of Summit Experience, January 2021 – Present
o Maintain the student planning team, speaker, and summit experience while upholding and managing the creative vision of the MFMS brand
Account Manager-Partnerships, January 2021 – July 2022
o Cultivated and managed partnerships to fund the MFMS, executing outreach to potential partners; reviewed outreach responses; distributed brand assets to creative team; also served as point of contact for partners
MASH Magazine, Ann Arbor, Michigan
VP of Communications, December 2021 – December 2022
o Facilitated tasks and lead the communications team in producing digital content across all social media platforms as well as monitoring brand awareness and growth
o Implemented Mash Marketplace and Takeover Tuesday initiatives, growing the Instagram following by 180%
Social Media Chair , December 2020 – December 2021
o Established the MASH brand’s digital presence and managed all social media channels on a daily basis
Morning Brew, Ann Arbor, MI
Campus Ambassador, January – April 2021
o Responsible for collaborating with team members to brainstorm marketing initiatives to increase newsletter sign-ups.
Notable Achievements:
o Team collected the most subscriptions through original and creative initiatives
o Interviewed with the founders of Morning Brew and received letter of acknowledgment
Full Picture LLC., New York, NY (Virtual)
Lifestyle Intern, June – August 2020
o Researched news coverage of clients, potential clients and was tasked with selecting brands to partner with to increase diversity across client base
Mixology Clothing Company, New York City and West Hampton Beach
Junior Sales Associate, Part-Time, July 2016 – August 2020
o Interacted with customers to establish relationships and ensure a positive shopping experience; identified merchandise in line with their style preferences • Organized merchandise daily and performed inventory duties monthly, responsible for opening and closing the store and closing out the register; trained new hires
Notable achievements:
o Hired as youngest sales associate, lauded on more than one occasion for highest sales in a day companywide, and recognized by company CEO as the recipient of the “future leader” award
Unemployed Denim, New York City
Head Intern, January 2018 – May 2019
o Managed all aspects of digital media for the company including updating the Instagram and website, as well as curating weekly newsletters; helped organize PR events, organized inventory, and trained new interns